30% Increase In Traffic Quarter on Quarter with SEO | Voltas Water
About the brand
A Tata Group company, Voltas Water is a joint venture between Voltas and Dow Chemical (USA). They provide
Lead Generation
B2B, Commercial Water Purifier
Full Digital Suite
Search Engine Optimization
Delivery Overview
The mandate for Voltas Water was a core B2B lead generation exercise. We ran several campaigns across SEO, Social Media Marketing, Email Marketing & Paid Advertising to generate relevant leads for their business. The long term intent oriented traffic was accumulated via SEO. Several keywords like “water atm”, “commercial water purifiers” among a set of 100 keywords were targeted to bring relevant traffic to the website. Care was taken to have elaborate explanation in the form of text & visual content on the website, so that the leads were educated enough about the product before the sales team spoke to them.
Impact
On page fix coupled with regular off- page activities led to a 30% increase in traffic quarter on quarter. This increment in visibility had a significant impact leading to 35% increase in leads from organic traffic via Google alone. Using the right keywords ensured the leads were of high intent leading to better conversion.
We engaged DigiChefs for an integrated digital marketing campaign for Voltas Water. With some clear problem statements in my mind, I was looking for someone who could deliver, not just words, but numbers too. It was great to work with a young team high on passion to give their best to the account. All the best!
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
Unveiling Our Proven Influencer Marketing Strategy: A Spotlight on Success
In today's dynamic digital landscape, where consumer behavior is constantly evolving, businesses must embrace innovative marketing strategies to stay ahead of the curve. One such strategy that has gained immense popularity and success is Influencer Marketing. At our...
Jeebly’s Phenomenal 4-Month Journey: 251% Lead Growth and 100% Conversion Rate Increase
Jeebly's Phenomenal 4-Month Journey: 251% Lead Growth and 100% Conversion Rate Increase About the brand Technical Optimization: Our agency's strategic implementation of schemas, optimization for featured snippets, and creation of detailed FAQ pages, as well as...
Remarkable 52% Organic Growth in 6 Months with On Page SEO | SOS India
Remarkable 52% Organic Growth in 6 Months with On Page SEO | SOS IndiaAbout the brand SOS Children's Villages of India is a non-governmental organization committed to the welfare of parentless children, women, and vulnerable families. With over 50 years of experience,...
Thinking Lab
Unveiling Our Proven Influencer Marketing Strategy: A Spotlight on Success
In today's dynamic digital landscape, where consumer behavior is constantly evolving, businesses must embrace innovative marketing strategies to stay ahead of the curve. One such strategy that has gained immense popularity and success is Influencer Marketing. At our...
Digital Marketing for Real Estate: Boosting Your Property Sales Online
The real estate industry has undergone a significant transformation in recent years, with the advent of digital technology revolutionizing the way agents connect with clients and market their properties. In this comprehensive guide, we will delve into the world of...
Understanding the Role of an SEO Specialist in Enhancing Digital Presence
Understanding the Role of an SEO Specialist in Enhancing Digital Presence In the realm of digital marketing, Search Engine Optimization (SEO) stands out as a pivotal tool, significantly impacting online visibility and website traffic. The fierce competition in the...