150K Organic Reach On Social Media With Special Diwali Campaign | Jamunda Hills
About the Brand
Jamunda Hills is a one-of-a-kind premier second home project that offers luxurious residential living amidst the serene natural surroundings of Igatpuri. Owned by Nasik-based GDC Group, the project spans over 300 acres and features 500+ meticulously designed homes, blending modern amenities with nature’s tranquility. Since its launch, the project has attracted over 1,000 satisfied homeowners.
Brand Awareness
Real Estate
Full Digital Suite
Social Media Marketing
Delivery Overview
- To highlight the serene and welcoming essence of Jamunda Hills, we created a Diwali campaign centered around the epic story of Ramayana and Lord Rama’s return to his home drawing inspiration from the theme of coming home.
- Theme Selection – Leveraged the Diwali period, a time synonymous with the return of Lord Rama to Ayodhya, to create a relatable and culturally resonant campaign.
- Creative Execution – Developed a series of posts featuring cartoonized versions of Ramayana characters & incorporated these characters into actual locations at Jamunda Hills, blending mythological storytelling with real-world visuals
Impact
The campaign achieved an impressive organic reach of 20,000 within the first week. The 5-post series reached over 80,000 people organically by the end of the month. Engagement increased by over 220% compared to usual posts, demonstrating the campaign’s ability to captivate and engage the audience. The campaign also led to a rise in lead inquiries on social media.
Most Popular Case Studies
Creative Showcase Case Study 2026 AllMiles
Creative Showcase Case Study 2026 AllMiles About the brand AllMiles is the next chapter of GoaMiles, Goa’s trusted ride-hailing service that has earned the confidence of locals and travellers alike through dependable and transparent rides. After building a strong...
Creative Showcase Case Study 2026 Kadat
Creative Showcase Case Study 2026 Kadat About the brand Kadat is a proudly Sierra Leonean FMCG company dedicated to creating trusted products for everyday life. With a diverse portfolio that includes Bravely, Kings Cola, Funtop, Vitomo, and other household favourites,...
Mumbai’s Best Sandwich Now on Every Screen
Mumbai's Best Sandwich Now on Every Screen About the brand Sandwizzaa is a fine QSR based out of Mumbai. It was started in 1986 in Santacruz and since then it has established 18+ outlets across Mumbai. Having won Mumbai’s Best Sandwich Award twice in Zomato and once...
Thinking Lab
How AI Can Make Your Email Campaigns More Clickable
The good old fashion of sending newsletters was great! One singular, well-organised message/s sent once a week, but the wave of newsletters has gone past, as modern consumers appreciate relevance with innovation and industry needs relevancy over frequency; this is...
How to use Short Videos to Grab Attention on Social Media
Attention spans are shrinking rapidly across social media. In 2026, the average human attention span hovers around 8 seconds, a duration that makes traditional long-form content struggle to gain traction and engagement. So, has long-form content been replaced by...
Creative Showcase Case Study 2026 AllMiles
Creative Showcase Case Study 2026 AllMiles About the brand AllMiles is the next chapter of GoaMiles, Goa’s trusted ride-hailing service that has earned the confidence of locals and travellers alike through dependable and transparent rides. After building a strong...
