Why invest your time and revenue in content writing?
Businesses small or big often try to curb their expenses when it comes to investing in content writing. The assumption is that “we can get it done inhouse” or “an employee proficient in the language can do the job”. Seldom businesses identify the power of writing and investing in resources that can make a difference to their brand. Knowing what suits your audience and writing content that attracts them is as important in the marketing world as being skilled in your writing. Here are few benefits of investing in content writing at a glance:
- Your content will have more consistency (time and quality)
- There will be no or very little scope for errors in writing
- You’ll have specialized content written for your brand- this makes it easier to target your customers
- A proper content strategy can be developed
- It’ll definitely boost your SEO efforts
- You get an unbiased view of your brand and the writer will be able to effectively put the key points of your product or service in the spotlight
- Get ready to see better conversion rates!
Content writing is an art and while it may seem like every other person’s cup of tea, it certainly is not.
Why hire a content writing agency?
Content creation is what drives all your marketing strategies. Great content needs expertise, knowledge and dedication. Creative agencies have a habit of strategically planning all their marketing efforts. When you hire a creative content writing agency, you are not only upping the game of quality content but also getting a well-thought marketing strategy on board.
A content writing agency won’t just give you a piece of content every month to fulfil the word counts and your scope. The content will be optimized, descriptive, unique and easy to understand for your target audience. This involves thorough research of your brand, your customers, their personas and what your competitors are up to.
DigiChefs: Your #1 Content Creation Company
DigiChefs is a boutique digital marketing company & an agency in Mumbai offering integrated digital and content writing services. We’ve worked with 300+ startups & established brands since 2015. As a business, our vision is to be one of the most preferred content writing agencies & content creation companies in Mumbai. Our goal as a digital marketing company is to deliver accelerated & sustainable growth for brands using the digital marketing expertise of our very talented team. A tight team of 45 chefs makes us an ideal fit for brands, both big & small. We have the stability & combined experience of a large agency, and we’re agile & flexible to keep things moving forward at the right pace.
At DigiChefs, we love what we do and we are true storytellers at heart. We believe that every brand has a story to tell and it is important to enlighten your customers with it too. Words have a way to move people and influence their purchasing decisions and we make sure your content isn’t just a piece of art but one that people can connect with. As a content creation company, we are always on the lookout for refreshing and amazing content. We adore the content we see around the world but love ours a little more.
Looking for our past content writing pieces as proof? We’re delighted to get the conversation started with you! Let’s talk
Our e-commerce marketing services
In the world of e-commerce if one look at your product or service is not able to convince your customer to buy it, chances are they won’t go for a second look. At DigiChefs, we provide e-commerce photography services that enable you to showcase your products and services in
the best spotlight. Our photographers are experienced and will be delighted to collaborate with you to give out results worth a first, second & third look!
Online shoppers prefer products with detailed information more reliable than others. Our team of expert e-commerce product catalog management helps curate innovation categorization solutions. Our e-commerce catalog management services are here to
design catalogs your customers would love to engage with and make their life simpler.
In an ideal world, your product should be enough to convince the customer. But research on customers’ buying behavior shows that the detailed description of your product influences their decision equally. Along with
other e-commerce marketing expertise, our product description writing service ensures the supporting content on your products page adds value to your business.
Boost the conversion rate of your e-commerce marketing efforts with our expertise. With our e-commerce marketplace marketing, we leverage the latest advertising and marketing techniques to influence your potential customers to become
A brand’s SEO strategy is a part of it’s overall business strategy, and as a leading seo agency in Mumbai we make that happen!
SEO Performance Metrics
600% organic traffic generated for our E-commerce client over four months by our SEO experts in Mumbai.
900% growth in organic traffic over nine months for our client in the science niche with our SEO services in Mumbai.
A. What is SEO?
To begin with, SEO stands for Search Engine Optimization. It is a long-term effort put in by an individual or a brand to make their website rank on the top of a search engine results page. The goal here is to increase the organic traffic on the website or the particular page.
B. How SEO works?
Search engines have spiders. These are automated spiders that are assigned the job of collecting all sorts of information from your website. They collect information such as your page speed, title tags, social signals, internal linking, backlinks, and more. Based on this, they determine when to serve your page and on which rank on the SERP. Your job is to ensure your SEO techniques are on point for these spiders to crawl and find everything you wish to be searched for on the internet.
C. What is an on-page SEO?
As the name suggests, on-page SEO is a practice used on or within the page to add-on to the SEO efforts. This includes content optimization and HTML coding of the page such as image optimization, keyword optimization and more. For this external links are not used.
D. What is an off-page SEO?
When SEO practices are used outside of the website to help improve your ranking on SERP, it is known as off-page SEO activity. This includes link building, forums, influencer outreach, etc. which in turn help your potential clients know about your brand or website.
E. What is local SEO?
If your business is targeted to a specific geographic area, local SEO helps make your business visible to the specific audience. It is a practice that improves your page or website ranking on local SERP.
F. What is a technical SEO?
For search engines to recognize your page as relevant, you need to have robust website and server optimization in place. The search engine spiders crawl and index your page more effectively when technical SEO is applied.
G. What is SEO content writing?
Every piece of content put on your website is an opportunity for you to rank higher on SERP. Be it blogging or the information about your company on the website, SEO content writing is a part of your optimization strategy.
H. Is SEO dead?
We all search for information on popular search engines. When we hit the search button, the results we see are the output of the SEO efforts put in by websites. As long as there isn’t a significant shift from how people use search engines, SEO is less likely to die. SEO is a long-term and cost-effective technique, and brands that can identify its potential are loyal to it.
I. Why SEO is important for your business?
Being online is the need of the hour & if people cannot spot your business on the top, they won’t know you exist. Building external and internal links, optimizing your page and regularly investing in SEO activities will not bring immediate results but will surely grow your brand’s visibility over the internet. If your business is the first solution that appears when people face a problem, you’ll notice actual conversions over time.