What is AI being used for in digital marketing? Well, just about everything. From content writing to research, AI has proven quite useful. But beyond the buzzwords, there is a whole other side of AI application in digital marketing that is being used quietly to...
Our world is running on algorithms backed by data. This means a lot of machines and automated tools. This change raises a fascinating question: Can machines truly ‘feel’? As artificial intelligence (AI) continues to evolve rapidly, its understanding of...
Introduction AI is shaking up the creative world like never before! From crafting content and designing images to running ad campaigns, AI makes creating and connecting easier and faster for brands. But here’s the thing: AI only works its magic when you know how to...
Introduction to Visual Hierarchy When it comes to user experience design, the principles you follow are essential for creating an interface that feels intuitive and engaging. One of the standout features in building a user-friendly interface is visual hierarchy. This...
Introduction to Data-Driven Advertising Data-driven advertising has truly revolutionized the way businesses can outpace their competitors. With the surge of data flowing in from various channels, brands now have the power to gather, analyze, and utilize consumer...