WordPress is a free and open-source content management system (CMS) that has been around for over 17 years. It is the most popular CMS in the world, powering over 60% of all websites. But is WordPress a good CMS? In this blog post, we will take a closer look at...
Paid search, also known as pay-per-click (PPC) advertising, is a form of online marketing where advertisers pay a fee each time their ad is clicked. Paid search ads are displayed at the top of search engine results pages (SERPs) for relevant keywords. Keywords are the...
In today’s digital age, video has become an essential tool for businesses to engage their audience and increase conversions. According to a recent study by Cisco, 82% of all online traffic will be in the form of video by 2022. Video is also more likely to be...
So, is your website ready for the Interaction to Next Paint? In the realm of web development and user experience (UX), there’s a continuous quest for enhancement. Website owners and developers are consistently seeking ways to optimize their platforms to provide...
What is SEO? SEO stands for Search Engine Optimization where websites are optimized as per the keywords important to your business, to perform well on Search Engine Results Pages (SERPs). The continuous changes in Google Algorithms make SEO a tricky business to yield...
Do you know the world’s largest video-sharing platform YouTube has announced new AI-powered advertising tools? These tools will enable advertisers & brands, to connect with suitable audiences and optimize campaign performance. These are some AI tools that...
