Digital marketing is a fresh business vertical, it’s yet to be incorporated in our academics completely. As a result, we don’t have educated & experienced whales in this domain; everyone is still a fish (big, small or mere fingerlings). Time and again my students...
Since the inception, YouTube has grown multi-folds in social media and video entertainment industry. It took turns to adapt to various new tech reforms like taking over traditional and smart TV viewing, Live videos, 360-degree videos, APIs and more. What’s on YouTube...
Interacting with young marketing enthusiasts is fun. I’ve met both the kinds – the ones who’d decided they want to dive into the pool of marketing/advertising since they were 15; and the ones who took up marketing because, well, there was nothing else they could think...
