Introduction: “There is a growing concern amongst digital marketers regarding the Instagram algorithm. In this digital age, it is imperative to understand how to use it proficiently and effectively”. The algorithm’s workings are yet to be known....
Social listening, also known as social media listening, is tracking and identifying platforms where the company, brand, or product is being mentioned and then analyzing them to create opportunities to act on. Social listening goes beyond the numbers to consider the...
There are different types of marketing using social media as a platform, one of them is moment marketing. Social media has provided a platform for consumers and brands to generate content and connect with others. It has also played a significant role in expanding...
Nowadays, video content is the best way to tell your brand’s story and make it grow. Reels are the new way to create and discover short and entertaining videos on Instagram. Instagram Reels allow users to create videos of up to 90 seconds and share them in an...
It is really important for your brand to be in the eyes of people. When it comes to Instagram, the explore page is such a place where you can be in the eyes of many people who can be your potential audience. This will help you get 2x the engagement and reach on your...
Are you an entrepreneur, artist, freelancer, or social media manager? So far, Pinterest is the best place to promote what you do, find inspiration, as well as research. Pinterest is a social network, with 450+ million monthly active users worldwide. It has a strong...
