52% Jump in Organic Traffic for a Leading Logistics Player – PISPL

About the Brand

Parekh Integrated Services Pvt. Ltd. is in the business of providing high-quality logistics services that give the customers a competitive advantage in the Indian market. A leading integrated supply chain service provider using innovative technology and processes to give end-to-end and to be one-stop shop for all its customers pan India.

Objective

Organic Traffic.

Delivery Overview

Parekh Integrated Services Pvt. Ltd. joined with us about a year ago with a plan of increasing their organic traffic and rankings.
We devised SEO strategies for the website to target their core offerings and rank them on the SERP
In-depth analysis of the traffic was needed to identify the relevant pages to target the focused keywords.
Strong Competitor Analysis, Technical Optimization, On-page and Off-page Optimization was a major requirement for the project when we onboarded it
Building consistent backlinks using websites with high DA helped us to tackle the drops seen in the traffic throughout our journey

Impact

We have seen an improvement of about 52.67% in the sessions when we compared the time period of Jan 1 to June 30 2021 compared to the previous year
Similarly, there is an improvement in the Users and New Users coming to the site with an increase of 51.25% and 50.95% respectively when compared in the same time frame.
Bounce rate improved by 84.35%
There is an improvement of about 63.74% in the pages/session recorded during the same time frame

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