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50,000 Organic Views On Animated Video Clips | FlexiLoans

About the brand

FlexiLoans is a collateral free SME loan provider in India. They raised the largest seed funding in India worth 100 Cr. They help small & medium enterprises scale up their business by providing working capital loans, their other products being invoice discounting, equipment financing, etc.

Objective

Awareness

Category

Finance, BFSI

Ingredients

Full Digital Suite

Case study subject

Video Marketing

Delivery Overview

Videos will be the content most enjoyed by social media users and FlexiLoans knew it well. DigiChefs came up with motion graphics video ideas to cover several content buckets planned for the social media channels of the brand.

Impact

The series of short videos gained over 50,000+ organic views & had a reach of 60,000+. It gained tremendous engagement with people liking & commenting on the videos and tagging people they know.

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