25% Quarterly Growth In Website Traffic With Holistic SEO | Business Standard
About the brand
Business Standard is one of the largest B2B magazines in India with a unique reader base of over ten million per month. Business Standard ranks number 1 in terms of reader base by any standalone business news website in India.
Website Traffic Enhancement
Publishing House, News, Magazine
SEO
Search Engine Optimization
Delivery Overview
The core objective for Business Standard was threefold – increasing the reader base, targeting influencers and being the go-to guide for news research across the country. We worked on an end to end strategy to achieve the said objectives while constantly enhancing the engagement metrics like time on site & bounce rate – which are crucial in any publishing business. The right communities & influencers were targeted to build a better share of voice between the competitors.
Impact
Holistic SEO strategy had a significant impact on the website’s traffic growing it by 25% quarterly. Specific long tail & short tail query based keywords ensured the traffic was relevant.
I associated with DigiChefs for the SEO campaigns we were planning to run for Business Standard. In a highly competitive & sensitive space of publications in India, Business Standard has always been one of the best and we wanted to consistently hold on to that position and grow via our organic traffic. DigiChefs had a good response time to all our jobs and activities and it proved helpful. All the best!
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
Generated 6X ROAS & Relevant Website Traffic Increase by 80% | Nomadic Road
Generated 6X ROAS & Relevant Website Traffic Increase by 80% | Nomadic Road About the brand Nomadic Road is an exclusive expedition company that provides an alternative travel experience by offering Overland Motoring Journeys. Nomadic Road organizes expeditions for...
82.86% QoQ Growth in New Users Through SEO Optimization for Prolicious: A Healthy Snacking D2C Brand
82.86% QoQ Growth in New Users Through SEO Optimization for Prolicious: A Healthy Snacking D2C Brand About the brand Prolicious is a plant-based protein startup with varieties of Gluten-free snack offerings like Khakra, Thins, Breakfast Pre-mix, Pasta, etc. These...
A Remarkable Surge Of 69% In Organic Sessions In Less Than 8 Months For CDP India: A 30-year Old IT Company
A Remarkable Surge Of 69% In Organic Sessions In Less Than 8 Months For CDP India: A 30-year Old IT Company About the brand Prospering over a span of 30+ years, CDP India is an established and acknowledged entity in the field of Information Technology. They are an ISO...
Thinking Lab
How can social media campaigns benefits your SEO Strategies
As SEO Experts, there are a few traditional checklist strategies that one does in their campaigns things as on-page, off-page, and technical SEO optimization. Also otherwise unconventional strategies like using Google search ads for SEO campaigns, one such other...
Yatri-test
A Localised Infotainment Campaign Mise En Place ‘Mumbai Local’ is the city’s lifeline. It operates over 2.3K train services & carries over 7.5 million commuters every single day Most of the commuters spend their journey staring into their mobile phones. Among...
SEO and Google Ads: How to Use Them Together for Better Results
SEO and Google Ads. While both of these are strategies completely opposite to each other, they have one very important thing in common it helps businesses appear in top positions of Google. If both of these strategies are used in unity with each other they can give...