by Mohit Talwar | May 22, 2020 | Blog, Digital Marketing
We live in a world where more often than not, we talk about content writing and copywriting like they’re the same, but they aren’t. They complement each other like buttons and bows, but they also serve two distinct purposes. Let us explain the difference between the...
by Deepak Yewle | May 11, 2020 | Blog, Digital Marketing
Yes, SEO and PPC can definitely work together and in fact help boost each other’s performance as well. Introducing you to integrated marketing, the art of smartly integrating insights from one service to boost the performance of the other. PPC and SEO primarily...
by Deepak Yewle | Apr 30, 2020 | Digital Marketing
Hey Corona, I will be honest, I did not expect you to become a pandemic. In my head, you were just another virus in a different country which would not reach our lives. Obviously, you had different plans. You’ve done all the harm you can and we still haven’t given...
by Deep Mehta | Apr 14, 2020 | Blog, Digital Marketing
While this is a challenging time for all of us, personally with all the stress in the world around us & professionally with most of our businesses almost on a standstill, I want to help you to see this situation in a “the glass is half full” kind-a...
by Deepak Yewle | Mar 30, 2020 | Blog, Digital Marketing
India isn’t ready for the #WorkFromHome culture. That doesn’t mean we can’t learn. So here are some learnings for managing a remote team and tips on being a productive work from home resource. For Managers: 1. Share a Plan of Action: Ask your team...
by Deep Mehta | Mar 11, 2020 | Blog, Digital Marketing, Market Research
I’ve been teaching digital marketing & running a digital marketing agency, each for over 4 years now. One fundamental flaw that I have seen in small businesses & new talent in this space is the lack of market research. There are highly enterprising...
