Digital marketing is an area that keeps changing and developing, and it is necessary to keep oneself updated with the latest trends. The latest trends in digital marketing in India for 2023 are: Artificial Intelligence (AI): AI is likely to become an important tool in...
Bounce rate is a metric that measures the percentage of single-page sessions on a website or app. In Google Analytics 4, the bounce rate is calculated differently than in Universal Analytics (UA). In GA4, the bounce rate is the percentage of sessions that were not...
Big news: We won an award for “Best Low Budget Digital Marketing Campaign” for the Yatri App – the official Mumbai Local App by Indian Railways at E4M’s Maverick Awards 2023. This one is special because as an agency we’ve been...
In regards to SEO, there are a number of things that might affect the rankings of your website through search engines. Web hosting can be one of the things that will affect your SEO strategy. Even if some people might disagree that web hosting has little influence on...
In the current digital era, the necessity of having an online presence has become very important for the success of any small business. E-commerce websites are just the right thing for any entrepreneur wanting to set up and expand their online business. With a wide...
In today’s society, where social media is an integral part of our life, the process of deleting an account is not an easy task and involves many emotions. Instagram, which is one of the most popular photo sharing platforms owned by the company called Meta (previously...
