Coffee Table Book & Video As Real Estate Marketing Collateral For Sales | Jamunda Hills
About the brand
Jamunda Hills is a one of its kind second home project based in Igatpuri. It is owned by Nasik based GDC Group which is in the real estate business for over 35 years now. Spread over 300 acres, the project aims at being one of the finest vacation home destination in Igatpuri, which is quite in focus by the Govt. of MH to be the best holiday destination in Maharashtra.
Lead Generation
Real Estate
Website Development, Creative Development (online + offline), Full Digital Suite
Creative Development

Delivery Overview
The project is targeted for buyers across tier 1 cities like Mumbai as well as top cities around the world. The distance of the site from the buyer had to be curbed by developing collateral that helped the sales team to first sell the site in a local meeting, and then schedule a site visit for the customer. We built several marketing assets for the brand like – website, coffee table book, videos, etc. The coffee table book & the video were aimed to tickle the customers about how fantastic the location of the site is, and why they shouldn’t shy away from a site visit. It was clear once they visit the site, the selling was easy.
Impact
The lead to site visits ratio shot up by 200% once the sales team started using the Coffee Table Book & the video to showcase the property before site visits. The collaterals presented by the sales team in local Mumbai meetings not just impressed the customers leading to increase in site visits at Igatpuri but also gave meaningful visual insights of the USPs of the property.
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
Crossword Bookstores Turns 28 | Crossword Bookstores
Crossword Bookstores Turns 28 | Crossword Bookstores About the brand Crossword bookstores is a renowned bookstore chain having multiple outlets across India. Objective Reliving the memories, milestone and legacy of crossword, by making the audience nostalgic Category...
#MakhanaPremierLeague (MPL) | Meal Of The Moment
#MakhanaPremierLeague (MPL) | Meal Of The Moment About the brand A ready to eat food products that has 16 different variants to choose from for all types of hunger. Objective Engagement Category FMCG Ingredients Paid Advertising, Social Media Marketing Case study...
Total Branding Makeover for its entire Group of Companies | Apex Infralink
Total Branding Makeover for its entire Group of Companies | Apex Infralink About the brand Apex Infralink is a 20 year old, well established group of companies that provides bulk human resources for infrastructure projects in India & Middle East. They have many other...
Thinking Lab
4 Easy Content Idea Hacks for Amateur Bloggers
Blogging! What was once a niche hobby of a select few with an affinity towards the written word, is not only one of the most popular personal & commercial trends of today but quite easily an industry worth billions of dollars. While writing has always been...
Top Key Advices For Startup Founders Stepping Into Online Retail
Around 60% of our portfolio at DigiChefs consists of startups. Businesses who’ve just been around for say 2-4 years, but with immense potential, and certain of them are real game-changers. It’s so bloody exciting to partner with these startups and aligns ourselves...
Top Learnings While ‘Working From Home’, That I’ll Use Forever In My Life
The lockdown definitely taught all of us quite a lot. For some, an awful lot of time in hand helped bring in clarity on where they are (in life), for some it meant getting to spend the family time that they never imagined happening otherwise. For some, the scare that...