Coffee Table Book & Video As Real Estate Marketing Collateral For Sales | Jamunda Hills
About the brand
Jamunda Hills is a one of its kind second home project based in Igatpuri. It is owned by Nasik based GDC Group which is in the real estate business for over 35 years now. Spread over 300 acres, the project aims at being one of the finest vacation home destination in Igatpuri, which is quite in focus by the Govt. of MH to be the best holiday destination in Maharashtra.
Lead Generation
Real Estate
Website Development, Creative Development (online + offline), Full Digital Suite
Creative Development
Delivery Overview
The project is targeted for buyers across tier 1 cities like Mumbai as well as top cities around the world. The distance of the site from the buyer had to be curbed by developing collateral that helped the sales team to first sell the site in a local meeting, and then schedule a site visit for the customer. We built several marketing assets for the brand like – website, coffee table book, videos, etc. The coffee table book & the video were aimed to tickle the customers about how fantastic the location of the site is, and why they shouldn’t shy away from a site visit. It was clear once they visit the site, the selling was easy.
Impact
The lead to site visits ratio shot up by 200% once the sales team started using the Coffee Table Book & the video to showcase the property before site visits. The collaterals presented by the sales team in local Mumbai meetings not just impressed the customers leading to increase in site visits at Igatpuri but also gave meaningful visual insights of the USPs of the property.
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
Leads Generated via HyperLocal targeting for each center | Arena Animation
Leads Generated via HyperLocal targeting for each center | Arena Animation About the brand They are an Animation & Multimedia education company with a legacy of over 23 years of training more than 450,000 students. The company is headquartered in Mumbai, India and...
Lead Generation For Cross Border Trade Facilitator | Bombino Express
Lead Generation For Cross Border Trade Facilitator | Bombino Express About the brand They provide expedited cross border e-commerce logistics solutions, air freight and international air freight services, overseas shipping to destinations anywhere in the world....
5x Increase in Transactions with 86% decrease in CPA | Vista Rooms
5x Increase in Transactions with 86% decrease in CPA | Vista Rooms About the brand They are a travel and hospitality brand catering to customers who want the privacy of a cozy home with the vibe of a fabulous vacation and the standards of a hotel. With its unique stay...
Thinking Lab
How To Grow Followers On Instagram Using Instagram Ads?
“If you’re not on Instagram in 2020, you’re probably crazy!”, I came across a similar dialogue in one of the recent Netflix series that I was watching. And well, I agree. Instagram, undoubtedly, is the choice of platform that a specific set of audience enjoys spending...
The Silver Lining Of COVID-19 For Every Generation
COVID-19 has done a lot of damage to our lives. This article isn't about that. It is about the opportunities it has created in its wake. India's digital marketing landscape was catching up with the western world. All thanks to Jio for being a catalyst in reaching out...
Are Paraphrasing Tools Affecting the Development of Academic writing
As time passes, technology is overgrowing and introducing bundles of ways and inventions that make human life more relaxed and comforting. Everything that is introduced has a positive and negative point, and it all depends on the usage and intention to use. If you use...