About the brand
Somaiya Vidyavihar has a rich experience of over six decades in building & managing educational institutes and imparting education to students from all over the world. Nestled in a vast 65-acre green campus located in the heart of Mumbai city, the group is now a multi-disciplinary education institution catering to 39,000+ students in diverse fields of education.
To generate leads
- Our campaign structure was setup in a specific format considering locations & course levels For example – Engineering Bachelor’s (Maharashtra & Gujarat), Engineering Bachelor’s (Rest of India) & Engineering Bachelor’s (International)
- We made sure to use a combination of ad types – Single Images, Carousel & Video Ads. As we were working with much larger budgets and reaching out to a bigger audience both domestic and international
- For Facebook, we were supposed to run both lead gen & conversion campaigns (i.e leading users to the admission pages). Instead we only run conversion campaigns since we started receiving good lead number and at a lower CPL than estimated.
- Similarly for Google we also had lead form extensions which helped get us an additional 20-30% of leads
- For Engineering: Leads Achieved – 8,752
- For Education: Leads Achieved – 438
- For Sports: Leads Achieved – 810
- For Dharma Studies: Leads Achieved – 121
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
Increased the engagement by 5X for Western Refrigeration About the brand Western Refrigeration Pvt. Ltd. came into existence in 1972 and first started as a trading company, incorporating and supplying air-conditioning and refrigeration parts to large companies. ...
Generated 21,000+ leads for a leading venture capital company by reducing the CPL by 40% | Venture Catalysts
Generated 21,000+ leads for a leading venture capital company by reducing the CPL by 40% | Venture Catalysts About the brand Venture Catalysts are "Startup Developers” who build successful companies by offering the right combination of capital, knowledge & network...
Achieved 8.9 Cr+ Total Viewable Impressions with the CPM of Rs.1.12 | Venture Catalysts About the brand Venture Catalysts are "Startup Developers” who build successful companies by offering the right combination of capital, knowledge & network to passionate...
Digital marketing has proved to be a solid way of exponential growth for businesses and organizations. It contributes to brand exposure and worldwide reach. It is also less expensive than traditional forms of marketing. Various charity groups had substantial financial...
Let’s take a look at how some of the well-known social welfare industry brands boosted their brand presence with our digital marketing expertise! Young Volunteers Organization is an NGO in Mumbai, which is based on the crowd-sourcing model. They had 0 admin...
The logistics and shipping industry is the primary link between consumers and producers. Most of the producers of different products are marketing online. As per the data, 95% of B2B marketers utilize social media content in some form. Digital marketing is crucial...