Google Search is introducing a fresh generative AI capability – Here’s an overview of its functionality

Have you come across this on your Google search result page? And wonder why this is showing up.

So this is Google’s new feature that you see on the SERP which is known as Generative AI and it has been trained to create new content, like text, code, images, & music. Google has trained this AI on large amounts of data, and now it has learned to generate new content that is similar to the data on which it was trained.

So you know now that this feature on Google Search will help you understand your queries’ meaning and provide you with more relevant and informative results. But to note it is still in an early access stage. 

Let’s have a look at the functionality of Google Search’s new generative AI capability:

Answering complex questions:

Google has designed new generative AI in such a way that it can answer the most complex questions that are difficult or impossible to answer in traditional search methods. For example, you can search for “What are the ethical implications of self-driving cars?” and it will give you a comprehensive and informative answer like in the below image.

Summarizing long-form content:

This AI is helping people to save time from reading lengthy content line news, articles by summarizing the blog and providing just what is needed. 

Content Generation:

This AI is also capable of creating content such as poems, code, and musical lyrics. Now this will be useful for people who surf their browsers for hours and hours to get inspiration or who want to experiment with different creative ideas.

This AI is going to change the lives, of people. But as it is still under development it will have much more potential than this in the coming future. This will give a better understanding of the queries and provide much more relevant and informative results. This is going to help us to learn and understand the world around us better.