About the brand
Le Sutra is an exquisite art hotel in Bandra, Mumbai. It is a one of it’s kind hotel with a story associated to each of its room. Le Sutra ranks in the top 10 hotels in Mumbai as per Trip Advisor and promises an exhilarating experience to visitors.
Full Digital Suite
Social Media Marketing
When the product you’re selling is so unique, there’s no doubt the marketing shouldn’t be. We understood that the audience for Le Sutra was niche, connoisseurs of art, loved stories, had opinions and loved to explore their spirituality. All our content across social media channels was planned to deliver exactly the same. On the occasion of Dussehra, we took the liberty to go ahead and portray Ramayana from Ravana’s point of view. Considering that Le Sutra had a room named Ravana, we thought what better occasion to tell the story to our audience from this angle. Needless to say, it gathered traction – both positive & controversial, but was a success for the brand in terms of the reach.
Topical campaigns if done right can create massive impact. Over here the unique series of Ramayana inspired posts achieved an organic reach of over 25000 in 2 days. The engagement rate improved by 8X in comparison to regular posts. The campaign in the end had a reach of over 90K.
GM, Le Sutra
We've been associated with DigiChefs for over 2.5 years for our performance & creative requirements. Quite happy with the way they have owned their responsibilities of generating bookings for the hotel.
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
37% QoQ Increase in Organic Traffic Using SEO | Science Equip About the brand Science Equip Pty Ltd is an Australian family owned and operated business. They are authorised dealer of quality laboratory equipment and consumables. Importer of over 50,000 products...
Creating A New Brand Identity – Brand Name, Logo, Positioning, Website & Consulting | The Stitches & Seams
Creating A New Brand Identity – Brand Name, Logo, Positioning, Website & Consulting | The Stitches & Seams About the brand Stitches & Seams is a new player in the custom clothing domain. They provide premium quality men’s apparel along with a bespoke...
Increased Media Spends From INR 10K to INR 200K While Maintaining ROAS On Website Sales Campaigns For A Fashion Label | The Glu Affair
Increased Media Spends From INR 10K to INR 200K While Maintaining ROAS On Website Sales Campaigns For A Fashion Label | The Glu Affair About the brand The Glu Affair is an offbeat online fashion brand selling apparels for men & women. They are aimed at breaking...
Internet and the technological advancements that followed have democratized the process of building up one’s own business from the ground up. In another article, I spoke about the basics of how to start an eCommerce business in India. Here’s the link to the same:...
I am glad this article caught your attention and you are here! Without any further ado, let’s get directly to the task at hand! This article is for everyone and anyone who is interested in getting to know the field of SEO better. It doesn't matter if you are an...
WordPress, Webflow, Shopify, Squarespace, Wix, Magento – Which is the right website builder for you?
The platform you choose to build your website on, probably is one of the biggest decisions you’ll ever make that impacts how successful your business is going to be. It’s 2020 already! By now, we all know that a poor website can only add bigger roadblocks to the...