Reduced CPLs By Half Using “Rent2EMI” Campaign | Unimont Realty
About the brand
Unimont Realty started out in 2010 with a vision to build properties that provide luxurious amenities at affordable prices. With over 5 ongoing projects & 3 already delivered projects, Unimont is a reputed name in Real Estate around Mumbai.
Lead Generation
Real Estate
Paid Advertising
Paid Advertising
Delivery Overview
Unimont Realty’s projects are spread across Navi Mumbai & Khopoli. Being a Real Estate brand, lead generation was the primary goal. Target was to get leads for their Khopoli project by targeting audiences in & near Mumbai. Facebook, & Instagram were chosen to carry out paid campaigns. DigiChefs’ vast experience in real estate coupled with an effective strategy & creative designs helped generate effective results. Our research indicated that the target geography had a large number of people living on rent because of the presence of nearby SEZs. The ‘Rent2Emi’ campaign educated audiences that it was much wiser to buy a flat and pay its EMI than keep paying rent in that geography of Khopoli.
Impact
We reached out to about 40L+ audiences via our lead generation campaigns. Our CPLs reduced by 143% in approximately 4 months. Furthermore, usage of regional communication ad campaigns led to a further reduction in CPLs by 40%. This ensured 15% Lead to Site Visit confirmed ratio for the brand.
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
300% Growth in Year on Year Organic Traffic
300% Growth in Year on Year Organic Traffic About the brand My Home Climate is a brand that specializes in providing all kinds of air coolers ranging from evaporative air-coolers to portable coolers for indoor and outdoor use. Serving the entire USA and surrounding...
#UpYourGame Influencer Marketing Campaign | Go Sport India
#UpYourGame Influencer Marketing Campaign | Go Sport India About the brand GO Sport is a specialist in sports footwear, sports apparel & equipment. The brand houses 70+ legendary international brands like Nike, Asics, New Balance, Speedo, etc for the first time in...
#BiodermasGoodbooks Christmas Campaign | Bioderma India
#BiodermasGoodbooks Christmas Campaign | Bioderma India About the brand BIODERMA is a NAOS brand that has been passionate about serving skin biology for 40 years. They have invented Micellar water - Sensibio H2O and today it is the world’s best Micellar Water....
Thinking Lab
DigiChefs Ranked As Top 20 Web Design Agency
DigiChefs is recognized as one of the top digital marketing companies and is now one of the Top 20 Web Design Agencies in Mumbai. DigiChefs is a boutique digital marketing company offering integrated digital marketing solutions such as performance marketing, social...
Advantages of Digital Marketing That Will Help Your Business
Discover how efficient digital marketing services can propel your business Digital Marketing has changed people’s perception of the traditional business landscape. The dynamic aspects of Digital Marketing have permeated into the functional core of every business and...
Top 5 Advantages of Social Media Marketing for Business
Social Media is now a significant part of every marketing strategy, and most businesses are using it in an effective way to grow their business. The benefits of social media are so cost-effective that every business should use it to market their product or service. If...