Creating and implementing a digital marketing strategy that actually works can be difficult, especially since there are so many ideas and strategies circulating today in the world of marketing. An effective digital marketing strategy can increase sales of a product or...
What exactly is a User Persona? It is a fictional character carved out from your target group. These user personas will even have a name like real people. It’s like picking up your ideal customer and listing down their characteristics. Why is a User Persona...