Internet and the technological advancements that followed have democratized the process of building up one’s own business from the ground up. In another article, I spoke about the basics of how to start an eCommerce business in India. Here’s the link to the same:...
The platform you choose to build your website on, probably is one of the biggest decisions you’ll ever make that impacts how successful your business is going to be. It’s 2020 already! By now, we all know that a poor website can only add bigger roadblocks to the...
Let’s face it, with an absolutely low entry barrier to start a digital marketing agency, there has been incredible growth in the number of such agencies in countries like India, where laws aren’t as stringent as say, UAE, in terms of licenses for professional...
There are hundreds of things you can work on to optimize the cost per lead for your lead generation campaigns. The most popular ones being – improving the user journey on your landing pages, impactful content on the landing page, improving the audience targeting...
Easy access to content management frameworks like WooCommerce and cloud solutions like Shopify has enabled everyone with access to the internet and an ability to research well, to start his or her own online business in quick easy steps. I come across so many new...