by Deep Mehta | Sep 24, 2019 | Blog, Digital Marketing, E-commerce
Easy access to content management frameworks like WooCommerce and cloud solutions like Shopify has enabled everyone with access to the internet and an ability to research well, to start his or her own online business in quick easy steps. I come across so many new...
by Sarvesh Blanc | Sep 23, 2019 | Blog, Digital Marketing
If there’s one thing that the internet has taught brands & agencies alike, is that humour is perhaps the most powerful force in pop culture. From serious shows, like Sacred Games, causing a tsunami of hilarious memes, to serious events like political press...
by Deepak Yewle | Sep 17, 2019 | Blog, Digital Marketing, Search Engine Optimization
Backlinks have been an integral part of Google’s ranking algorithm system. These backlinks help Google calculate a page rank for a website and understand its relevance to a topic. Checkout the official Page Rank formula below and see how a link plays a significant...
by Varunika Pohuja | Jul 24, 2019 | Blog, Brand Building, Digital Marketing
Are you planning to start a new business? Or do you already have a business set up? You might think that having a generic logo along with a tagline is more than enough to create an identity for your brand. But that’s not true. People can’t simply look at a logo and...
by Deepak Yewle | Jun 10, 2019 | Blog, Digital Marketing
Was the same question that occurred to me this morning when I had just gotten up and asked my phone to start my morning routine by saying, “Hey Google, Good Morning”. My virtual assistant quickly wished me back, took my phone off silent, started narrating...
by Marmik Ajmera | Jun 6, 2019 | Digital Marketing
What is content marketing? Content marketing is a strategic marketing approach where content (blogs, videos, podcasts, social media posts) is used to spread awareness about your brand or product in an extremely subtle manner and then driving the audience towards...
