by Deepak Yewle | Sep 17, 2019 | Blog, Digital Marketing, Search Engine Optimization
Backlinks have been an integral part of Google’s ranking algorithm system. These backlinks help Google calculate a page rank for a website and understand its relevance to a topic. Checkout the official Page Rank formula below and see how a link plays a significant...
by Varunika Pohuja | Jul 24, 2019 | Blog, Brand Building, Digital Marketing
Are you planning to start a new business? Or do you already have a business set up? You might think that having a generic logo along with a tagline is more than enough to create an identity for your brand. But that’s not true. People can’t simply look at a logo and...
by Deepak Yewle | Jun 10, 2019 | Blog, Digital Marketing
Was the same question that occurred to me this morning when I had just gotten up and asked my phone to start my morning routine by saying, “Hey Google, Good Morning”. My virtual assistant quickly wished me back, took my phone off silent, started narrating...
by Marmik Ajmera | Jun 6, 2019 | Digital Marketing
What is content marketing? Content marketing is a strategic marketing approach where content (blogs, videos, podcasts, social media posts) is used to spread awareness about your brand or product in an extremely subtle manner and then driving the audience towards...
by Deep Mehta | Jun 4, 2019 | Blog, Digital Marketing
The digital wave has brought with itself easy accessibility to the web, quick ways to build your own content platform (or a blog) and ways to quickly load it with tremendous quantities of content. Now that we have millions of blogs around the web, bringing traffic to...
by Deepak Yewle | Apr 26, 2019 | Blog, Digital Marketing
It is no secret that Data Analysis is an integral part of Digital Marketing. However, unknowingly, a lot of marketers and business owners are inferring incorrect insights from Google Analytics, eventually jeopardizing their digital strategy. Let’s take a look at the...
