Using Moment Marketing for 4.5X Greater Reach & 3X Higher Engagement Than Usual | Meal Of the Moment
About the brand
Meal of the Moment, is a leading FMCG brand in the ‘ready to eat’ food sector. Popular for its ‘Maa Ke Haath Jaisa Khana’, the brand has a strong & loyal following across the nation.
Brand Awareness
FMCG
Social Media Marketing
Social Media Marketing
Delivery Overview
Social media is all about trends and there is something always trending. To keep a pulse on that we set up active measures. Keeping an eye out for moments & capturing them enabled us to create popular & relevant content, something that spoke to a wide variety of people.
Impact
On an average, the moment marketing posts garnered 4.5X more reach & 3X more engagement than regular content. The brand was also featured on pages like Social Samosa on several occassions.
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
#UpYourGame Influencer Marketing Campaign | Go Sport India
#UpYourGame Influencer Marketing Campaign | Go Sport India About the brand GO Sport is a specialist in sports footwear, sports apparel & equipment. The brand houses 70+ legendary international brands like Nike, Asics, New Balance, Speedo, etc for the first time in...
#BiodermasGoodbooks Christmas Campaign | Bioderma India
#BiodermasGoodbooks Christmas Campaign | Bioderma India About the brand BIODERMA is a NAOS brand that has been passionate about serving skin biology for 40 years. They have invented Micellar water - Sensibio H2O and today it is the world’s best Micellar Water....
Crossword Bookstores Turns 28 | Crossword Bookstores
Crossword Bookstores Turns 28 | Crossword Bookstores About the brand Crossword bookstores is a renowned bookstore chain having multiple outlets across India. Objective Reliving the memories, milestone and legacy of crossword, by making the audience nostalgic Category...
Thinking Lab
The Unpredicted Growth of OTT Platform
With the Covid-19 pandemic hitting businesses drastically, online streaming and gaming are booming during the crisis by changing the way Indian audiences consume digital media. What are over the top services? To put in simple words, Over the top (OTT) refers to any...
Being Security Conscious as a Digital Marketer
Digital marketing is an essential part of modern business today. With the worldwide lockdown of countries due to the outbreak of Covid-19 in 2020, businesses found it essential and more profitable to sell their services online. Any business that is serious about...
How To Manage Negative Social Media Comments
While you manage your social media accounts flawlessly which includes maintaining the overall look and feel of your feed, posting on a daily basis, etc. it is also very important to effectively manage the comments received from your audience. Negative comments or...