SimplySukin- An Intricate Influencer Marketing Campaign That Reached 1.9M Unique Accounts & Garnered 2.7M Impressions
About the Brand
Born in 2007, Sukin is Australia’s leading skincare brand that has always been at the forefront of skin health, as people were looking for ways to live in a cleaner, more natural and sustainable way to nourish their skin. Sukin’s products are extremely beneficial for skin and it is made with natural ingredients, is cruelty free, vegan and 100% carbon neutral.
Emphasize Sukin’s arrival in India by increasing brand awareness and boosting reach, impressions, and engagement
Beauty
Influencer Marketing
Influencer Marketing
Promotion by influencers
Delivery Overview
- The primary focus of the campaign was to establish Sukin in the Indian market as a stellar Australian made, natural skincare brand
- An impactful campaign was curated, that aimed at creating a strong brand presence and building awareness
- The communication posed immense importance on the fact that Sukin is environment friendly, vegan and cruelty-free
- A set of skilled skincare and beauty influencers were on-boarded as means to reach out to people and build a loyal audience
- A giveaway was hosted to gratify the followers and amplify reach and engagement aggressively
- The created content revolved around the idea of well-being while embodying the very essence of Sukin and being interactive
Giveaway content
Impact
The campaign was ultimately a massive success! Here are some statistics on the same:
- The total impressions hiked up to more than 2.7M
- An enormous total of 1.9M unique accounts were reached
- A monumental total of 300K accounts were engaged
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
Ad Films Creative Showcase for Just In Time
Ad Films Creative Showcase for Just In TimeAbout the BrandJust In Time is India’s largest watch retailer, bringing iconic global brands under one roof across 80+ boutiques nationwide. With a strong foothold in the premium and luxury segment, it caters to a diverse...
Bajaj Auto Credit Limited: Your Trusted Partner for Two & Three-Wheeler Financing
Bajaj Auto Credit Limited: Your Trusted Partner for Two & Three-Wheeler FinancingAbout the Brand Bajaj Auto Credit Limited: Your Trusted Partner for Two & Three-Wheeler Financing Bajaj Auto Credit Limited (BACL) is the dedicated financing arm of Bajaj Auto...
Hometown Furniture Pinterest Growth: 249% Impressions in 4 Months
Hometown Furniture Pinterest Growth: 249% Impressions in 4 MonthsAbout the Brand Hometown, one of India’s leading furniture brands, operates over 16 stores across the country. We offer a wide range of high-quality furniture, including bedroom sets, modular kitchens,...
Thinking Lab
From 600 Impression To 40,000+ Impressions in Just 5 Month: SEO growth of Everest Fleet
From 600 Impressions to 40,000+ Impressions in Just 5 Months: SEO growth of Everest FleetAbout the Brand At Everest Fleet is all about Mobility In Action. Their purpose is to harness expertise in transporting people and goods, powering change in how they move, driving...
Major Types of Schema Markup and How Implementing Them Can Boost Rankings and Visibility
Most SEOs majorly work on keyword research, on-page optimization, and backlinks, but the technical side often gets less attention. Schema markup is one of those powerful elements many skip because they don’t fully understand what is schema markup or how it impacts...
Top 25 Creative Agencies in India Setting the Standard in 2025
In 2025, creativity is the fuel that powers brand growth. From shaping brand identity to telling stories that connect with audiences, the right creative advertising agency can be the difference between blending in and standing out. India’s creative landscape is...