4X Reach & 2.5X Engagement: Exploring the Journey of a Startup Through #AdventuresOfStartups Campaign for 9Unicorns, India’s Leading Accelerator Fund
About the Brand
9Unicorns, a leading startup accelerator in India, invests in early-stage companies across diverse sectors. With a portfolio of over 150 startups and a total investment exceeding $100 million, 9Unicorns is dedicated to nurturing innovation and entrepreneurship. Backed by a network of 500+ mentors and industry experts, 9Unicorns provides comprehensive support including funding, mentorship, and market access, driving startups toward rapid growth and success
Engagement
BFSI
Social Media Marketing
Delivery Overview
- Venture Catalysts (Incubator) and 9Unicorns (Accelerator) collaborate to support startups through every stage of investment, offering invaluable advice on building confidence with investors and pitching ideas effectively.
- We created the #AdventuresOfStartups campaign to introduce Rahul and his startup journey in a dynamic comic book format, showcasing his progression from acceleration to incubation.
- Introduced Rahul and his business, setting the stage for his entrepreneurial journey.
- Highlighted Rahul’s selection by 9Unicorns and the initial investment received, demonstrating the accelerator’s support in the early stages.
- Showcased 9Unicorns facilitating Rahul’s pitch to larger investors, aiming to secure additional funding for his startup.
- Illustrated 9Unicorns’ role in guiding Rahul through networking, mentoring, and lead generation to foster business growth.
- Focused on ongoing mentorship by 9Unicorns post-investment, aiding Rahul in navigating challenges and optimizing business operations.
Campaign Creatives
Impact
- 4X Increase in Organic Reach: The engaging storytelling approach of the campaign resonated with the audience, resulting in a substantial increase in organic reach
- 2.5X Boost in Engagement: The innovative presentation of Rahul’s journey fostered a deeper connection with the audience. This led to a significant boost in engagement rates, with followers actively commenting, sharing, and participating in discussions about the campaign.
Most Popular Case Studies
Ad Films Creative Showcase for Just In Time
Ad Films Creative Showcase for Just In TimeAbout the BrandJust In Time is India’s largest watch retailer, bringing iconic global brands under one roof across 80+ boutiques nationwide. With a strong foothold in the premium and luxury segment, it caters to a diverse...
Bajaj Auto Credit Limited: Your Trusted Partner for Two & Three-Wheeler Financing
Bajaj Auto Credit Limited: Your Trusted Partner for Two & Three-Wheeler FinancingAbout the Brand Bajaj Auto Credit Limited: Your Trusted Partner for Two & Three-Wheeler Financing Bajaj Auto Credit Limited (BACL) is the dedicated financing arm of Bajaj Auto...
Hometown Furniture Pinterest Growth: 249% Impressions in 4 Months
Hometown Furniture Pinterest Growth: 249% Impressions in 4 MonthsAbout the Brand Hometown, one of India’s leading furniture brands, operates over 16 stores across the country. We offer a wide range of high-quality furniture, including bedroom sets, modular kitchens,...
Thinking Lab
From 600 Impression To 40,000+ Impressions in Just 5 Month: SEO growth of Everest Fleet
From 600 Impressions to 40,000+ Impressions in Just 5 Months: SEO growth of Everest FleetAbout the Brand At Everest Fleet is all about Mobility In Action. Their purpose is to harness expertise in transporting people and goods, powering change in how they move, driving...
Major Types of Schema Markup and How Implementing Them Can Boost Rankings and Visibility
Most SEOs majorly work on keyword research, on-page optimization, and backlinks, but the technical side often gets less attention. Schema markup is one of those powerful elements many skip because they don’t fully understand what is schema markup or how it impacts...
Top 25 Creative Agencies in India Setting the Standard in 2025
In 2025, creativity is the fuel that powers brand growth. From shaping brand identity to telling stories that connect with audiences, the right creative advertising agency can be the difference between blending in and standing out. India’s creative landscape is...