6X ROAS for A Wealth Management & Advisory Firm | Punartha
About the brand
Purnartha is a SEBI-registered equity investment advisor, with offices in 8 cities in India. They cater to a diverse base of domestic, NRI and institutional clients. Their investment philosophy of investing and creating a financial portfolio of high quality stocks has beaten benchmarks such as NIFTY over the long term.
Lead Generation
BFSI
Paid Advertising
Paid Advertising
Delivery Overview
Purnartha required leads of individuals who would invest 25L+ on an annual basis. Finding these HNI Investors using digital platforms was the challenge thrown at DigiChefs. We did this by running campaigns on Google & Linkedin. By showcasing the core USPs of Purnartha’s equity & investment advisory services, we ensured higher CTRs as compared to the competition.
Thorough keyword analysis to find TG in specific cities with higher HNI audiences and a more evolved understanding of investments (like Pune, Mumbai, Delhi, Bangalore, Ahmedabad, Kolkata etc) was conducted too. The communication for ads was revisited on a timely basis to increase CTRs, reduce CPLs and improve the conversion rates.
Impact
We ran ad campaigns in 8 different target markets, boosted CTRs by 23% and generated about 8087+ leads. Our lead quality ratio improved by 50%. We achieved an ROAS of 5.89X for the brand.
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
300% Growth in Year on Year Organic Traffic
300% Growth in Year on Year Organic Traffic About the brand My Home Climate is a brand that specializes in providing all kinds of air coolers ranging from evaporative air-coolers to portable coolers for indoor and outdoor use. Serving the entire USA and surrounding...
#UpYourGame Influencer Marketing Campaign | Go Sport India
#UpYourGame Influencer Marketing Campaign | Go Sport India About the brand GO Sport is a specialist in sports footwear, sports apparel & equipment. The brand houses 70+ legendary international brands like Nike, Asics, New Balance, Speedo, etc for the first time in...
#BiodermasGoodbooks Christmas Campaign | Bioderma India
#BiodermasGoodbooks Christmas Campaign | Bioderma India About the brand BIODERMA is a NAOS brand that has been passionate about serving skin biology for 40 years. They have invented Micellar water - Sensibio H2O and today it is the world’s best Micellar Water....
Thinking Lab
DigiChefs Ranked As Top 20 Web Design Agency
DigiChefs is recognized as one of the top digital marketing companies and is now one of the Top 20 Web Design Agencies in Mumbai. DigiChefs is a boutique digital marketing company offering integrated digital marketing solutions such as performance marketing, social...
Advantages of Digital Marketing That Will Help Your Business
Discover how efficient digital marketing services can propel your business Digital Marketing has changed people’s perception of the traditional business landscape. The dynamic aspects of Digital Marketing have permeated into the functional core of every business and...
Top 5 Advantages of Social Media Marketing for Business
Social Media is now a significant part of every marketing strategy, and most businesses are using it in an effective way to grow their business. The benefits of social media are so cost-effective that every business should use it to market their product or service. If...