Facebook, the most popular social media platform with around 2.27 billion monthly active users, it is also the best social media advertising platform. Apart from the obvious fact of daily active users, there are a few more interesting statistics that make it so...
My article on personal branding was recently published on www.entrepreneur.com, a website read by the business community with a readership of 15 million people, every month. Having read a lot about personal branding in my digital career of 5 years, it...
We’ve come a long way. We, as marketers. Marketers who’re ever obsessed with starting a conversation with that audience we think wants (or needs) to hear our message. From a time in the past when we thought a billboard was the best (and the only) way to tell a story,...
The past 2 years were quite eventful for the real estate sector in India. You were greeted with demonetization, then GST implementation and further RERA. Each of these 3 elements had much to do with the way real estate marketing was done for buyer leads generation....
In this digital era, digital marketing is indeed a part of the laundry list in the marketing plan for most brands. SEO is one of the most important constituents, this article talks about some SEO mistakes that most SEO experts perform. This 6 pointer list will...
