Digital marketing is a field driven by innovation. At the centre of it are the various tools that help marketers be productive. However, the number of tools that exist are huge. As we move forward, AI has to be integrated more ingeniously to get the best outcomes. For...
How much can generative AI writing match human creativity? A question that has been around for a while after the recent developments in AI. Most digital marketing companies have embraced this shift, resulting in a significant difference in the content creation...
Google is continuously updating its SGE. On October 12, 2023, Google announced a latest update to its Search Generative Experience (SGE), which is a greeting image using AI and Search for inspiration with SGE. We know that SGE is still in its early stages of...
Recently Meta has launched new AI tools for advertisers to assist them to be creative and productive on its platform. These new tools are Background Generation, Image Expansion, and Text Variations. These tools are currently tested and refined based on feedback from a...
Have you come across this on your Google search result page? And wonder why this is showing up. So this is Google’s new feature that you see on the SERP which is known as Generative AI and it has been trained to create new content, like text, code, images, &...
