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Social Media Campaign achieving Organic Reach of 7000+ and Engagement of 1000+ for India’s leading accelerator funds Brand | 9Unicorns

About the brand

India’s leading accelerator fund from the stable of Venture catalysts. An early-stage startup with a vision to create more Indian Unicorns.

Objective

Engagement

Category

Startup

Ingredients

Full Suite

Case study subject

Social Media Marketing

Medium

Instagram & FB

Delivery Overview

  • We all know the do’s but not the don’ts when it comes to building a startup, gaining confidence with the investors, or pitching your idea.
  • With this collaboration campaign, we will be sharing how Venture Catalysts (Incubator) and 9Unicorns (Accelerator) help a potential startup at each stage of investment with advice on do’s and don’ts.
  • We will be introducing ‘Rahul’ with his dummy startup and narrating his journey from acceleration to incubation in a gamified comic book format.
  • #1 post: Introducing our character Rahul and his business.
  • #1 Video: Rahul getting shortlisted by 9Unicorns and getting initial investment.
  • #2 Video: 9Unicorns helps Rahul pitch to bigger investors to generate more investment for his startup.
  • #3 Video: 9Unicorns helping Rahul in guidance, networking and mentoring to gain leads and grow his business.
  • #4 video: 9Unicorns helping Rahul and his business post investment and continuing with their mentorship.

Impact

  • #AdventuresOfStartups Campaign did help 9Unicorns to increase a fair amount of engagement.
  • Through this campaign we achieved an Organic Reach of 7K+ & Engagement of 1K on Instagram, Facebook & LinkedIn.
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