It is no secret that Data Analysis is an integral part of Digital Marketing. However, unknowingly, a lot of marketers and business owners are inferring incorrect insights from Google Analytics, eventually jeopardizing their digital strategy. Let’s take a look at the...
Faster internet, safer online transactions & lower cost of technology has given immense opportunity to every single individual in the country today to start a business on their own. While starting an e-Commerce business may sound tricky at the start of it, with a...
Do you have a chat functionality on your website? If yes, there’s a very good chance you would agree on the power of a chat with your sales executive and conversion rates via the same. Well, conversational websites are the next big milestone in this direction....
What exactly is a User Persona? It is a fictional character carved out from your target group. These user personas will even have a name like real people. It’s like picking up your ideal customer and listing down their characteristics. Why is a User Persona...
We always ask ourselves, whack our brains & curse our destiny, thinking why Dhinchak Pooja is so famous? Even though she has no talent (duh!) We come across unusual and weird things going viral all the time. Be it some stupid challenges or a cringe-worthy video!...
A guy with SEO experience knows how to do a fine Internet search. Well because they are the one who put it there, right. One of our designers always pursued the SEO team to help him find a good image, his reasoning was that they found, or helped him find the correct...