The travel and tourism sector is now one of the most impacted by digital advancement. The travel and hospitality sector engages communities and ensures that its customers enjoy the greatest vacations possible. This has been enhanced with the use of digital marketing...
The last 2 years have redefined marketing strategies in the beauty and skincare industry. From traditional media to digital marketing, the shift has been substantially fruitful for the industry. But why was this change crucial? The answer to this is convenience,...
Over the last two years, the beauty & skincare industry has witnessed an enormous rise and one of the crucial reasons behind it is the power of digital marketing. From establishing a strong brand presence in the market to using analytics for evaluating...
Social listening, also known as social media listening, is tracking and identifying platforms where the company, brand, or product is being mentioned and then analyzing them to create opportunities to act on. Social listening goes beyond the numbers to consider the...
Do you have a new brand and need to spread awareness for the same? Advertising your products and brand online is a great way to reach more people and create awareness. You need to first figure out where your audience really is, what time they are the most active, what...