Achieved 8.9 Cr+ Total Viewable Impressions with the CPM of Rs.1.12 | Venture Catalysts
About the brand
Venture Catalysts are “Startup Developers” who build successful companies by offering the right combination of capital, knowledge & network to passionate entrepreneurs. They have an Integrated approach to Startup Development where they bundle together all the elements that help startups become more successful. Brand’s intention is to create long lasting relationships and walk the journey together with all their stakeholders. The organization is built upon the very same principles.
To generate leads
Funding, Investment and Mentoring
Performance Marketing
Performance Marketing

Delivery Overview
- The campaign strategy was to generate leads through Taboola Platform who are actively searching for investments in start-ups.
- We have targeted all the Tier -1 cities to ensure lead relevancy.
- We used Taboola’s in-market audience for targeting people with investments as an interest.
- For communication, we used simple yet conveying static images with a headline and description which explained the benefit of the service to the users.
Impact
- We managed to generate 1300+ leads at the CPL of ₹ 750 over a period of 30 days.
- Total Viewable Impressions was 8.9 Cr+ with a CTR of 0.35%.
Speak With Our Experts To Know More About This Case Study
Most Popular Case Studies
Spreading Smiles & A Lasting Impression With A 115% Increase In Conversions & 2.7 Million Impressions | Dr. Dento
Spreading Smiles & A Lasting Impression With A 115% Increase In Conversions & 2.7 Million Impressions | Dr. Dento About the brand Dr. Dento believes in deriving natural solutions to oral care problems. Products are technology driven & researched-backed, vegan,...
Delivering Happiness! Jeebly’s Reel Content and Moment Marketing for Social Media Strategy #JeeblyDelivery
Jeebly's Phenomenal 4-Month Journey: 251% Lead Growth and 100% Conversion Rate Increase About the brandJeebly is a tech-driven last mile delivery logistics company delivering joy to our partners as well as individuals, empowering them to seamlessly manage their...
Jeebly’s Phenomenal 4-Month Journey: 251% Lead Growth and 100% Conversion Rate Increase
Jeebly's Phenomenal 4-Month Journey: 251% Lead Growth and 100% Conversion Rate Increase About the brand Technical Optimization: Our agency's strategic implementation of schemas, optimization for featured snippets, and creation of detailed FAQ pages, as well as...
Thinking Lab
Is your website ready for Interaction to Next Paint (INP)?
So, is your website ready for the Interaction to Next Paint? In the realm of web development and user experience (UX), there’s a continuous quest for enhancement. Website owners and developers are consistently seeking ways to optimize their platforms to provide...
YouTube Helps Advertisers Reach the Right Audience with New AI Tools
Do you know the world's largest video-sharing platform YouTube has announced new AI-powered advertising tools? These tools will enable the advertisers & brands, to connect with the suitable audiences and to optimize campaign performance. These are some AI tools...
Google Brings AI Image and Text Generation to Search with SGE Upgrade
Google is continuously updating its SGE. On October 12, 2023, Google announced a latest update to its Search Generative Experience (SGE), which is a greeting image using AI and Search for inspiration with SGE. We know that SGE is still in its early stages of...